Adobe and Microsoft expand cloud partnership with Adobe Sign and Microsoft Teams

Adobe and Microsoft expand cloud partnership with Adobe Sign and Microsoft Teams

Adobe and Microsoft expand cloud partnership with Adobe Sign and Microsoft Teams

Microsoft will make Adobe Marketing Cloud its preferred marketing service for Dynamics 365 Enterprise edition, giving customers a powerful, comprehensive marketing service for Microsoft's next generation of intelligent business applications.

As part of the partnership, Microsoft Teams will now become the preferred collaboration service of Adobe Creative Cloud, document cloud and Experience cloud.

It now turns out that Google is trying promote Google Cloud with nearly every Microsoft Azure partner which includes high-end resellers and enterprises who use the services.

The Redmond Giant confirmed that this alliance will empower every person and organization to achieve more.

The integration of Adobe Campaign and Microsoft Dynamics 365 enables enterprises to compile customer insights across various channels, creating a single view of the customer that can be used to personalize experiences across marketing touchpoints. Adobe Sign in Teams, Flow, Word, PowerPoint, and Outlook are expected in the coming weeks.

Microsoft will also integrate Adobe Sign into services like its workflow automation service Flow, and the Microsoft bot framework will be able to talk to Sign, too, to check on the status of an approval process, for example.

"Adobe and Microsoft are working together to redefine what the modern enterprise experience looks like with collaboration, identity, data and intelligence at the core", said Adobe's CTO Abhay Parasnis, in a statement. "Together we will develop integrated cloud services with best-in-class solutions like Adobe Sign and Office 365 that help businesses digitally transform while delivering great experiences to their customers".

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At Adobe Summit, and building on their partnership announcement from last September, Adobe (Nasdaq:ADBE) and Microsoft Corp. Microsoft Teams integration will expand to Adobe Experience Cloud in the future.

Adobe's Jon Perera, the company's VP of product development for its Document Cloud, told me that he expects this deal will also make other Adobe products, including the likes of the Adobe Stock stock imagery marketplace, more discoverable, and will hence drive more users to it.

Paranis also teased potential opportunities in the artificial intelligence (AI) space.

In the early 2000s, Microsoft and Adobe weren't always the best of friends.

Adobe is changing the world through digital experiences.

Microsoft, of course, is no stranger to investing in AI.

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