Pizza hut re-engineered pizza box to deliver hot pizzas

Pizza Hut is all about securing the bag, the fashion bag that is.

The Plano-based company rolled out its new oven hot delivery system this week, which promises to deliver pizzas up to 15 degrees hotter.

The delivery pouch, which includes Thinsulate in the first layer, has a PET aluminum radiant barrier layer to reflect the pizza's heat back into the pie, along with layer No. 3 that locks in heat with a pink fiberglass insulation, the release said. In addition, the new box will come with a new tray for the pizza to sit on.

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Why? A Pizza Hut spokesman says more than anything else, consumers want a hot pizza. "This is just another way that Pizza Hut is making it easier for pizza fans to get a better pizza." .

The tech behind the delivery pouch is made from the same type of material of space blankets, winter jackets, and home insulation. There's extra fabric on the hood that can serve as a face-wiping napkin, pockets for Parmesan and red-pepper flakes, and a pizza-slice-shaped interior pocket. Pizza Hut's new technology is called as "hot Over Delivery System".

Those insulated bags delivered pizza arrives in keep your large pepperoni-and-mushroom pizza pretty toasty, so why not try the same technology for a parka?

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