A spokesperson from Snapchat cleared the side by saying that the app is for teens aged 13+. Giphy appears to have removed the GIF as it's no longer available in Instagram. Snapchat confirms to TechCrunch "As soon as we were made aware, we removed the GIF and have disabled Giphy until we can be sure that this won't happen again. while we wait for Giphy's team to take a look at it". A tweet by Lyauna Augmon shows the GIF being used within Instagram. However, it may take some time to reflect on all the users. But social media companies also somewhat rely on crowd-sourced policing of content, which means that offensive posts can get a lot of attention as users share them in expressing their outrage before they can be removed from the platform.
The GIF has used an awfully racist word and questioned about the "Crime Death Counter".
Snapchat first confirmed the decision to pull support for GIPHY.
Following the issue, GIPHY assures that the bug has been fixed and that they have re-moderated all of the GIF stickers in their library. "We have stopped our integration with HIPHY as they investigate the issue".
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Social network Instagram and Snapchat chose to abandon the integration with the service the. gif animations on Giphy a little more than a month after launch.
'The GIPHY staff is also further reviewing every GIF sticker by hand and should be finished shortly'. After investigation of the incident, this sticker was available due to a bug in our content moderation filters specifically affecting GIF stickers. The company also said it was sorry for the event and apologised to all who were offended.
The slip-up is embracing for Instagram's parent company, Facebook. However, things can slip as Giphy operates like search engine in which one the web's top GIFs get indexed.
The Californian social network recently launched a Facebook Messenger Kids app, targeted at young children.