Apple's high-end iPhone production is moving to India next year, according to a new report. Moving assembly on the more powerful devices, including the iPhone XS and iPhone XS Max, marks an important change in policy for both Foxconn and Apple. That makes it Apple's best-selling model in the U.S. It's nearly equal to the combined total of the XS and XS Max, who garnered 35 percent of U.S. iPhone sales in that same month.
Overall, new model sales as a proportion of overall iPhone sales in the first 30 days of a new product cycle - talk about being specific - have declined by 1 percent from a year ago and continue a trend dating back to 2016 where the figure topped out at 74 percent. The combined sales of the more expensive iPhone XS and iPhone XS Max accounted for 35 percent of the US sales. Moving iPhone production to India mitigates that risk and also helps Apple improve its relations in the critically important Indian market where the middle class is soaring and import taxes on products companies want to sell there are still quite high.
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Despite worries that the iPhone XR is dragging, it seems that this model is a popular model for Android users to switch to.
From the time of the iPhone XR's launch, 16 percent of sales were to customers shifting to Apple from an Android device.
"It appears that iPhone XR did serve to attract current Android users", CIRP's other co-founder Mike Levin explained. This is lower than what the iPhone X managed in 2017 - 86 percent existing iPhone owners upgraded to it. "Of course, Apple doesn't just state plainly its launch strategy".